Working documentation, in your vertical's terms
DirectToParents documentation
The Hub is one platform. Its workflows and terminology adapt to the organization running it: on DirectToParents, the audience that reaches everyone is called All Families and the people you reach are families. The pages below are the how, written in that vocabulary; the shared topics further down are identical for every vertical.
Deciding whether the Hub fits a school? That case is made at directtoparents.com, not here.
DirectToParents topics
01Get families connected at enrollmentConnect each parent and guardian once at enrollment or back-to-school, and every delayed opening after that is covered.02Organize by grade, campus and activitySend the field-trip change to the grade it affects and nobody else.03Let the office, coaches and coordinators send their ownThe athletic director reaches athletics families, the office reaches everyone, and the principal keeps the whole-school sends.04Send a closure, a delayed opening or a dismissal changeGet the 5:30 a.m. decision onto every family's phone before anyone starts the drive.05Answer parents and guardians one to oneReplies land in one inbox, and the right person in the office can pick each one up.06Plan the term's reminders in advanceWrite the weekly week-ahead note for the whole term once and let it go out on schedule.07Welcome each new family automaticallyGive every family the same first-week sequence, timed from the day they enroll.08Run the build-up to back-to-school nightBuild the announcement, the sign-up reminder, the day-of details and the thank-you around one date, once.09Data in, data outCSV import, an inbound webhook, signed outbound events and a Zapier app. There is no student information system, learning platform or parent-portal connector.10Understand your creditsOne deposit for the year, credits that never expire, and nothing billing over the summer.11Set up DirectToParents for your schoolGet your school profile, timezone, sending address and family preferences page ready before the year starts.
Shared Hub topics
These work the same way on DirectToParents as on every other vertical, so they live once, in the platform documentation.
12What the Hub isOne engine behind every Blasts vertical: consent-first connections, audiences people choose, sends, conversations and campaigns.13Blasts and email, side by sidePeople who prefer email still hear everything, from your organization's own address.14Campaigns: three ways to send over timeContent Series on the calendar, Journeys relative to each person, Event Campaigns around one date.15Every way people can connectEnrollment code, QR code, printed kit, connect links, invitations, CSV, and a webhook.16Security, ownership, and leavingThe organization owns everything. Leaving takes one confirmation and emails a complete export.17External content and FlowAutomated producers file content through signed ingest; a human reviews it and explicitly publishes.
Ready to work in your Hub?
Sign in at directtoparents.com or right here. Inside your Hub, Help shows these same articles next to the screen each one describes.