Working documentation, in your vertical's terms
DirectToParents documentation
The Hub is one platform. Its workflows and terminology adapt to the organization running it: on DirectToParents, the audience that reaches everyone is called All Parents & Guardians and the people you reach are parents and guardians. The pages below are the how, written in that vocabulary; the shared topics further down are identical for every vertical.
Deciding whether the Hub fits a school? That case is made at directtoparents.com, not here.
DirectToParents topics
01Get parents and guardians connected at enrolmentStart with an email address alone. No app, no install, nothing for a parent to set up before the first delayed opening.02Organize by division, grade and interestYour school already knows who a change affects. Audiences are how you say so.03Let the office, coaches and coordinators send their ownThe athletic director reaches athletics, the office reaches everyone, and the principal keeps the whole-school sends.04Send a closure, a route change or a grade-level noticeGet the 5:30 a.m. decision to exactly the people it affects, before anyone starts the drive.05Answer one parent or guardian, one to oneReplies land in one inbox, and the right person in the office can pick each one up.06Plan the term's notes in advanceWrite the weekly note for the whole term once and let it go out on schedule.07Welcome each new parent and guardianThe same first three weeks for every new parent or guardian, timed from when each person enters the Journey's audience.08Run the build-up to back-to-school nightAnnouncement, what to know, the reminders, the morning of and the follow-up, built around one date, once.09Where the Hub fits beside your school systemsYour student information system stays the record. The Hub is a channel to the adults who agreed to hear from you.10Student data, households and school systemsWhat this channel knows, what it never knows, and which decisions stay with your school.11Set up DirectToParents for your schoolGet your school profile, timezone, sending address and preferences page ready before the year starts.
Shared Hub topics
These work the same way on DirectToParents as on every other vertical, so they live once, in the platform documentation.
12What the Hub isOne engine behind every Blasts vertical: consent-first connections, audiences people choose, sends, conversations and campaigns.13Blasts and email, side by sidePeople who prefer email still hear everything, from your organization's own address.14Campaigns: three ways to send over timeContent Series on the calendar, Journeys relative to each person, Event Campaigns around one date.15Every way people can connectEnrollment code, QR code, printed kit, connect links, invitations, CSV, and a webhook.16Understand credits, refills and Hub ProPrepaid credits from BlastCredits that never expire, a separate email balance, and Hub Pro at $500 in purchases.17Security, ownership, and leavingThe organization owns everything. Leaving takes one confirmation and emails a complete export.18External content and FlowAutomated producers file content through signed ingest; a human reviews it and explicitly publishes.19Manage delivery problems and reconnectionSee why a send did not reach someone, and what, if anything, to do about it.
Ready to work in your Hub?
Sign in at directtoparents.com or right here. Inside your Hub, Help shows these same articles next to the screen each one describes.