Working documentation, in your vertical's terms
RetailBlasts documentation
The Hub is one platform. Its workflows and terminology adapt to the organization running it: on RetailBlasts, the audience that reaches everyone is called All Customers and the people you reach are customers. The pages below are the how, written in that vocabulary; the shared topics further down are identical for every vertical.
Deciding whether the Hub fits a store? That case is made at retailblasts.com, not here.
RetailBlasts topics
01Turn customers into a direct audienceInvite customers at the counter, on the receipt and in the order confirmation you already send.02Organize regulars, VIPs and the people waiting on a restockSend a closure to everyone and the limited run only to the customers who asked to hear about it.03Send a closure, a change of hours or what just arrivedGet a closure, a restock or a limited run onto your customers' phones in minutes.04Handle holds, special orders and pickups one to oneReplies land in one inbox, and the person at the counter picks each one up.05Give managers and staff the right accessLet each store reach its own customers while the owner keeps the All Customers sends and billing.06Plan what is new, one week at a timeWrite the week's arrivals on Sunday and let each one go out on its day.07Welcome each new customer automaticallyGive every new customer the same first-week sequence, timed from the day they connect.08Run the build-up to launch night or a trunk showBuild the announcement, the last-spots notice, the day-of details and the thank-you around one date, once.09Data in, data outCSV import, an inbound webhook, signed outbound events and a Zapier app. There is no point-of-sale or online-store connector.10Understand your creditsOne prepaid credit per customer, credits that never expire, and no per-message carrier bill.
Shared Hub topics
These work the same way on RetailBlasts as on every other vertical, so they live once, in the platform documentation.
11What the Hub isOne engine behind every Blasts vertical: consent-first connections, audiences people choose, sends, conversations and campaigns.12Blasts and email, side by sidePeople who prefer email still hear everything, from your organization's own address.13Campaigns: three ways to send over timeContent Series on the calendar, Journeys relative to each person, Event Campaigns around one date.14Every way people can connectEnrollment code, QR code, printed kit, connect links, invitations, CSV, and a webhook.15Security, ownership, and leavingThe organization owns everything. Leaving takes one confirmation and emails a complete export.16External content and FlowAutomated producers file content through signed ingest; a human reviews it and explicitly publishes.
Ready to work in your Hub?
Sign in at retailblasts.com or right here. Inside your Hub, Help shows these same articles next to the screen each one describes.