What this helps you do
A Content Series is a set of different prewritten messages that go out on a schedule you choose: weekly, weekdays, daily, or on specific dates. You write each message ahead of time and the Hub delivers them in order. A member who joins midway gets the current message, never the backlog.
When to use it
Use it for the rhythm of your week and your programming: a Sunday evening note with the week ahead, the daily check-in through a 30-day challenge, a program block's weekly focus, or a run of reminders before a member event.
How to do it
- Open Campaigns and choose New Content Series.
- Pick the audience it goes to, such as Class Updates or the audience for one challenge.
- Set the schedule and time, for example every Sunday at 6 p.m.
- Paste or type the messages, one per line, or pin a message to an exact date, such as the day a program block starts.
- Review the calendar and Activate. Pause, resume or add more messages anytime; the Hub warns you when the series is running low.
Example
Before a 30-day challenge the program lead writes thirty short daily messages: the session focus, a mobility note, a rest-day prompt. Each morning at 6 the next one goes out to the challenge audience, and a member who joins on day nine starts at day nine rather than receiving eight messages at once.
Good to know
- Each message in the series is different, and you write them all in advance. Sent messages are permanent history; edits only affect messages that have not gone out yet.
- A paused series skips the dates it missed rather than catching up, so a closed week does not double up.
- Every step is a normal Blast: one credit per person reached, with the email leg for members who chose email.
- Content Series is included from the start. Journeys and Event Campaigns are Hub Pro.