What this helps you do
A Content Series is a set of different prewritten messages that go out on a schedule you choose: daily, weekdays, weekly, or on specific dates. You write each message ahead of time and the Hub delivers them in order. A guest who joins midway gets the current message, never the backlog.
When to use it
Use it for the content your kitchen already plans: daily specials at 11 a.m., a weekly chef's pick, the weekend entertainment lineup on Friday, or a run of holiday-menu and pre-order notes in December.
How to do it
- Open Campaigns and choose New Content Series.
- Pick the audience it goes to, such as your regulars or your events list.
- Set the schedule and time, for example weekdays at 11 a.m. before the lunch decision.
- Paste or type the messages, one per line, or pin a message to an exact date such as a holiday.
- Review the calendar and Activate. Pause, resume or add more messages anytime; the Hub warns you when the series is running low.
Example
On Sunday evening the chef writes five different specials for the week and pastes them into a daily series for the regulars audience. Each weekday at 11 a.m. the next one goes out, and the manager never has to remember. A guest who connects on Wednesday gets Wednesday's special, not Monday's.
Good to know
- Each message in the series is different, and you write them all in advance. Sent messages are permanent history; edits only affect messages that have not gone out yet.
- A paused series skips the dates it missed rather than catching up, so a closed Monday does not double up on Tuesday.
- Every step is a normal Blast: one credit per guest reached, with the email leg for guests who chose email.
- Content Series is included from the start. Journeys and Event Campaigns are Hub Pro.